Wednesday, August 26, 2009

Pitching Your Cause: Effectively Working with the Media to Spread Your Story

Network for Good is offering a live teleconference on September 1st on getting the media involved with promoting your organization. The insert from the invitation reads:

As your organization works to stay top of mind for supporters and the media, you may be feeling overwhelmed by the prospect of public relations, pitches and press releases. You think to yourself:

What grabs a reporter's attention?
How can I increase the chances of my event being covered?
Who's the best person to contact at media outlets when my organization has news?

Join our journalism and communications experts (Zan Dubin Scott, Paul West and Scott Martelle) for a free "Public Relations 202" teleconference. Our experts know the ins and outs of media coverage; they can explain why those assigning editors never called you back and why the sure-hit event you planned drew no free media.

View the source and register today »

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