Process Automation and Fundraising Results

OrangeLeap is offering a repeat online webinar August the 25th. The webinar is about understanding business rules and fundraising automation. Here is an insert from the invitation:

Have you ever struggled with timely donor acknowledgement? Ever wished you could easily target cultivation to key donors in a consistent, systematic way? Processes at many organizations can be sporadically implemented and sometimes capricious having evolved organically over years.

If you're interested in the webinar, sign up today.

New and Improved: The Children's Shelter

The Children's Shelter was another winner in the NPower Texas Web Makeover Giveway. After my discussions with them, I realized that they were in desperate need to have their site redesigned. At the time, it had been some years since this had been done. Their existing site consisted of a layout that was all large, blocky images which weighed down the website and didn't allow for them to change it or make updates to. After thinking about it, I designed a fun website that focused on children and the programs CS provides to those in need. The site was put into a Joomla CMS so that it would be easy for them to update and manage. Visit the website

If your organization or business needs a new web site or just an update, contact GoGreenCre8tive

Writing Effectively for the Web

Web Assist offers a series of downloads to help with your web design needs and making it better. What many people forget is that print and web are completely different. In that case, you have to write differently. For a non-profit organization, this is key to get that donor list filled in and to keep potential donors interested. Learn more about how to create great headlines, working with lists and how to properly set up and close your articles. Go to source

Myths and Facts About Targeting and Personalizing Your E-mail Promotions

Target and personalized e-mail promotions are possibly the two most dramatic ways of increasing your e-mail response rates. However the case, a recent report found that only 4 percent of marketers personalize e-mail promotions. As shocking as this statistic may be, there are several myths about targeting and personalizing e-mail promotions that encourage resistance from most businesses. The only way to... Go to Source

Webinar: How an Active System Can Manage the Donor Life-Cycle for You!

Understanding Business Rules and Fundraising Automation: How an Active System Can Manage the Donor Life-Cycle for You.

Date/Time: Thursday, July 23rd at 12:00 p.m. CT.

Duration: 90 minutes.

Register Now

Have you ever struggled with timely donor acknowledgement? Ever wished you could easily target cultivation to key donors in a consistent, systematic way? Processes at many organizations can be sporadically implemented and sometimes capricious having evolved organically over years.

These flawed processes leave the nonprofit highly vulnerable to sub-optimal constituent management because each organization's business rules for this mission-critical function -- the standard operating procedures and routines that have evolved into the group's best practices -- mostly exist in the institutional memories of individuals rather than in the infrastructure of the organization. In addition, the reliance on individuals to consistently remember and properly execute on key processes -- like timely acknowledgements with versioning by gift-level and donor type, new donor welcome series via mail and/email, or cultivation and upgrade appeals based upon a donor action like event attendance -- presents a serious risk that donors and other constituents will have inconsistent treatment, which results in current as well as potential income loss.

This Webinar will look at how implementing business rules in Orange Leap can automate your fundraising cycle and actually manage the donor life-cycle for you, leaving you free to focus on strategy, personal outreach and your mission!

New and Improved - San Antonio Food Bank

The San Antonio Food Bank was part of an extreme web makeover program being offered by NPower Texas for non-profits in San Antonio. Each non-profit that applied was given an opportunity to express why they deserved to have the makeover for their website. Only 3 non-profits from San Antonio were awarded the makeover. Overall SA Food Bank was looking to improve their appearance on the web. Their website was out of date and they wanted a new look. The action center allows visitors to get involved by making a donation, volunteering, conducting a food drive and even to become an advocate. Visit the website

Five Things You Should Never Say to an Online Donor

Picture one of your supporters sitting at her computer. She’s browsing your website. She just finished reading a heart-warming story of success about someone whose life has been transformed by your nonprofit’s program, and there’s a tear in her eye. (There's also a bit of broccoli between her front teeth, but don’t focus on that now.)

Now you watch with bated breath: Will she convert from supporter to donor? What can you say during this open-minded moment of truth? What should you absolutely avoid saying during this crucial time?

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